NightBalance asked MMID to support them with the fine-tuning and market release of the Sleep Position Trainer (SPT). The SPT is a small device to reduce or even to prevent apnoea. In a consultancy  role  MMID guided NightBalance in making the right decisions. In short session results were discussed and next steps determined. Knowledge and best practices were shared with the designers of NightBalance, so they could move on with new insights. The cooperation was very successful and NightBalance released the SPT successfully onto the market in 2012.