As an international integrated product development agency, we team up with our clients to improve or extend their product portfolio. From the early-stage concept to the market introduction. We are looking for customers that are a ‘conscious fit’. For us, this means that the ideal client is user-centered, teamwork minded, and focused on long-term success. The same goes for our team members! In all our projects we use our innovation stage gate model LUCID, which has been developed and evolved for over 30 years. The model provides a grip on a complex matter while giving the possibility to fully tailor a process to the needs of our clients.
In our offices in the Netherlands, Germany and the United States over 65 (with trainees over 70) tremendously talented specialists integrate Innovation strategy with functionality, design, producibility, electronics and graphics into our highly structured development process.
By working closely together and crossing the boundaries of different disciplines and markets, people can share their knowledge and inspire each other constantly.